Saturday, May 05, 2007

LNB #039: Ready! Set! Go! (starting off on your own)

Starting your own consulting firm is not for the timid. One must think like an entrepreneur. Here are a few key areas of your business you should concern yourself with:

  • Administration: As I said, the tedious bits of your business that include your phone system, your location, your clerical support, your relationships with bankers, insurance firms, attorneys and accountants
  • Research & Development: How you develop your new offerings
  • Marketing: Key demographic information about your customers (or proposed customers). What they want, who they are, where they are, how they want to get it and how much they want to pay for it. Includes web, referral and other marketing systems.
  • $ (sales, sales support and product/service delivery): What you'll do to close the sale and delivery of the product or service is needed

Some very helpful books:

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