Body Shop Founder, Green Movement Pioneer, Dies -
Body Shop founder Anita Roddick died of a brain hemorrhage Monday. Ms. Roddick started the environmentally friendly cosmetics boutique in 1976, long before the green movement became mainstream. She didn't wait for her marketing division to tell her that there were imminent profits to be had before doing what she believed was right.
Greenpeace executive director John Sauven called Roddick an "incredible woman" who would be "sorely missed."
"She was so ahead of her time when it came to issues of how business could be done in different ways, not just profit-motivated but taking into account environmental issues," Sauven said. "When you look at it today, and how every company claims to be green, she was living this decades ago."